Bachelor of Communication and Media (Marketing Communication and Advertising)

Bachelor

The fields of marketing, communications and advertising deliver coordinated messages about products and services through many channels such as television, radio, social media, and experiential activities.

Key details

Degree Type

Bachelor

Duration

3 years full-time

Course Code

1706, 094791G

Study Mode

In person

Intake Months

Feb, Jul

ATAR

70

About this course

The fields of marketing, communications and advertising deliver coordinated messages about products and services through many channels such as television, radio, social media, and experiential activities. They impact on a range of audiences, helping people make informed choices and influencing how they think, feel and consume products.

Study locations

Wollongong

Career pathways

Global Communications
Digital Publishing
Media Strategy and Planning
Public Relations
Copywriter
Market Research
Event Coordinator
Publicity Officer
Tourism Officer
Print/Television/Radio/Photo/Online Journalist
Government
Editor
Feature Writer
Reporter
Researcher
Advertising
Social Media Manager
Media Management Advisor
Communication Specialist
Corporate Communications
Content Development

Graduate outcomes

Graduate satisfaction and employment outcomes for Business & Management courses at University of Wollongong (UOW).

82.8%

Overall satisfaction

82.5%

Skill scale

62.2%

Teaching scale

81.1%

Employed full-time

$56k

Average salary

Data source