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University of Southern Queensland (USQ)

  • 12% international / 88% domestic

Bachelor of Communication and Media (Advertising)

  • Bachelor

Advertising is an essential part of commercial and not-for-profit organisations throughout the world, and is a key tool used to grow businesses and communicate to audiences.

Key details

Degree Type
Bachelor
Study Mode
In person
Intake Months
Feb, Jul, Nov
Domestic Fees
$15,136 per year
ATAR
65

About this course

Overview
  • Advertising is an essential part of commercial and not-for-profit organisations throughout the world, and is a key tool used to grow businesses and communicate to audiences.
  • Learn how to create concepts, understand audiences and pitch effective messages.
  • Learn how to plan, pitch and implement an advertising campaign.
  • Develop your expertise across a range of media in both traditional and digital platforms, with a particular focus on social media.
Thinking of studying in 2024? UniSQ will be delivering flexible new ways of teaching, with different calendar offerings, making the balance of study and life easier. Read more in our new academic calendar FAQs.

Entry requirements

Entry requirements

Find the entry requirements most relevant to you.

Recent secondary education
Adjusted
Entry score including adjustment factors (additional points given in certain circumstances).
Unadjusted
Entry score not including adjustment factors.
ATAR
The Australian Tertiary Admission Rank (ATAR) is a percentile rank used to assess the results of high-school applicants for undergraduate entry into university.
65.00
68.00
Pre-requisites

To study this degree we assume you have sound knowledge in:

  • English (Units 3 & 4, C)

We assume that your knowledge is equivalent to a grade C or higher in Units 3 and 4 at high school level (typically studied in Year 12). Find out more about assumed knowledge.

Further admission information

Adjustments are additional points given in certain circumstances that may increase your Rank. Find out if you qualify for any adjustment factor pathways such as educational disadvantage where you live, and subjects you passed.

UniSQ is committed to greater admissions transparency. Learn more about the education and work experience, as well as average Ranks for this degree's student cohort for Semester 1 from the previous year.

Tafe (VET) qualification

If you have completed a qualification from a TAFE or qualified private provider, you may be able to use these qualifications to meet UniSQ's entry requirements.

Work and life experience

You may be able to use your work experience and other adjustment factors to increase your selection rank and meet UniSQ's entry requirements.

English language requirements

You are required to satisfy the applicable English language requirements and this degree requires a minimum of IELTS 6.0 or equivalent. If you do not meet the English language requirements you may apply to study a University-approved English language program.

Recognition of prior learning or work experience

You may be eligible for recognition of prior learning if you have previously studied or have relevant work experience. This will help to reduce the number of courses that you need to study to finish your program.

Pathways

If you don't meet the entry requirements, we have pathway options available to you.

If you identify as being of Aboriginal or Torres Strait Islander descent you may be eligible to enter the Indigenous Higher Education Pathways Program (IHEPP).

Study locations

Springfield

Toowoomba

Career pathways

Career outcomes
  • Graduates will have the skills needed to gain employment in careers such as a copywriter, ad creative, advertising sales executive, marketing and communications officer, brand manager, production manager, digital marketing coordinator, client service manager or advertising content curator.

Course structure

Degree structure

To complete this degree students must complete 24 units. Most courses (similar to 'subjects') are valued at 1 unit. To study full-time you would usually complete 4 units per semester.

Courses to be studied Units Core courses 4 2 x 8-unit majors* 16 1 x 4-unit minor*
or
0-4 x recommended SEED-electives
or 0-4 x other elective courses*
4 Total 24

*The second 8-unit major, minors and electives can be selected from the Bachelor of Communication and Media or from another UniSQ undergraduate program such as Bachelor of Arts, Bachelor of Business, Bachelor of Information Technology or Bachelor of Science.

Refer to the UniSQ Handbook for courses to be studied and recommended enrolment patterns.

How to apply

How to apply
Apply via QTAC

Apply via QTAC (Queensland Tertiary Admissions Centre) if you:

  • have never studied with UniSQ before, or
  • are a Year 12 student, or
  • want to transfer to UniSQ from another university.
Mode QTAC Codes
Online 909885
Springfield 929881
Toowoomba 909881

Copy your QTAC code and continue through to the QTAC website to complete your application.

Apply through QTAC

If you are applying via QTAC, please check our application closing dates.

Apply directly to UniSQ

You may be able to apply directly to UniSQ if you:

  • are a current or previous UniSQ student returning to study with complete or incomplete qualifications (excluding Head Start students), or
  • have recently graduated from TAFE.

The closing dates for applying directly to UniSQ are:

  • Semester 1, 2023 - applications close on 20 February and the Semester 1 study period commences on Monday 20 February, 2023.
  • Semester 2, 2023 - applications close on 10 July and the Semester 2 study period commences on Monday 10 July, 2023.
  • Semester 3, 2023 - applications close on 13 November and Semester 3 study period commences on Monday 13 November, 2023.

Select to start your degree in one of the following intakes:

  • Trimester 1, 2024 - applications close 22 January 2024 and the Trimester 1 study period starts on 22 January 2024.
  • Trimester 2, 2024 - applications close 13 May 2024 and the Trimester 2 study period starts on 13 May 2024.
  • Trimester 3, 2024 - applications close 2 September 2024 and the Trimester 3 study period starts on 2 September 2024.

More information on applying key dates is available.

Further information

Discover further information on applying to study at UniSQ that is relevant to you.