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University of Canberra

  • 20% international / 80% domestic

Bachelor of Business (Sport Management)

  • Bachelor

Be the support behind the success Behind every story of sporting excellence is skilled planning and strong management. Develop the business skills you need to build an exciting career in the sports industry.

Key details

Degree Type
Bachelor
Course Code
MGB108.1, 60

About this course

Be the support behind the success

Behind every story of sporting excellence is skilled planning and strong management. Develop the business skills you need to build an exciting career in the sports industry.

Designed by leading industry professionals in partnership with academics, this course will help you develop a strong working knowledge of sports management theory and how it applies in a real-world setting.

This course explores the evolution of sport and how it became the globalised, commercialised, professionalised industry that it is today. You will focus on all aspects of sports management from community sport, through to Olympic and professional sporting, to gain a broad perspective and understanding of the sector. You will learn essential skills in competition management, promoting inclusion, stakeholder engagement, governance structures, policy development, strategic planning, legal perspectives, market research and leadership.

This course is designed to appeal to students from a range of disciplines reflecting the many industries that interact with the sporting world. You may aspire to be a marketer, urban planner, journalist, business leader, politician, sport scientist, tourism operator, event manager, or any other role that intersects with the business of sport.

Credit for prior study or work

A credit transfer arrangement is available for this course for the following institutions:

Canberra Institute Of Technology

Diploma of Government (PSP50122) (30485)
Diploma of Project Management (28499)

Chandigarh University

Bachelor of Business Administration (24215)

Melbourne College Of Advanced Studies

Bachelor Qualifying Program (BQP) - Fast Track Program (25835)
Bachelor of Qualifying Program - Completion of General Program (25953)

Nims College

Bachelor of Business Studies (24958)

Other Australian Tafe

Any Australian Diploma (AQF5) (25632)

Overseas Institution

Any Overseas Qualification equivalent to AQF5 (25594)

University Of Canberra College

Diploma of Business (30279)
Diploma of Business (Extended) (24571)

See more

Graduate outcomes

Graduate satisfaction and employment outcomes for Business & Management courses at University of Canberra.
83.9%
Overall satisfaction
82%
Skill scale
65.2%
Teaching scale
82%
Employed full-time
$62k
Average salary