Bachelor
Broad foundations, focused expertise
In the modern business world, it's not enough to be a jack of all trades; you must also master at least one. Our Bachelor of Business gives you that career edge, complementing a foundation of broad commercial awareness with focused expertise in management, international business or digital marketing and communications.
Emphasising strategic thinking, innovation and flexibility, the degree prepares you to play a leading role in supporting, growing and transforming sustainable enterprises through your chosen area of specialisation.
You will build broad knowledge of contemporary global business issues; explore business lifecycles, data analysis, cultural diversity and the entrepreneurial mindset; then focus your career direction through a major or double major. Options include:
You'll also have the opportunity to hone your abilities through a real-world capstone experience. This could be an internship; industry project; participation in the Australian eChallenge or Tech eChallenge; or approved Business School study tour.
You will emerge ready to research and analyse diverse business problems, develop powerful, evidence-based solutions, and promote ethical, sustainable business through innovation and clearly articulated strategic thinking.
Wherever your specialisation and industry interests meet. You could take on an important coordination role in a growing biotech company. You might help a local agrifood operation establish itself overseas. Perhaps you'll digitally market a cross-border street-art cooperative's services to cities all over the world.
^Accreditation Council for Entrepreneurial and Engaged Universities, 2017